郭美美到底赚了谁的钱?这个问题不回答清楚,所有的质疑都是一头雾水。
笔者作为前投资银行家、现公益从业人员,根据网络披露资料和投资银行基本常识,作出如下推断:
1、 商业红会副秘书长王树民的私人公司王鼎咨询,利用与红会的一纸授权合同从2007年到2008年间开展私募融资,最终与郭美美干爹王军所在的天略投资达成合资成立“中红博爱公司”的协议换取价值数千万的干股。
2、 这个合同的核心价值是可以打着红会“博爱小站”的名义在各个城市社区建立2万个无需支付地价的连锁小店,总建筑面积达到30万平方米。连锁店收入目前主要来源于分租给保险公司作为营业网点,同时发布广告,规划中还包括连锁药店业务。这份授权的隐性价值可能超过10亿人民币。
3、 这个项目的北京业务由中国人寿独家买断,向中红博爱支付大额咨询费或广告费使参与各方获利。
4、 郭美美只是导火索,很可能与此案实际关联不大,最多是替权利资本收钱而已。
5、 此案中的问责关键是权利资本:1)谁授权向王鼎咨询批出这项授权? 2)王鼎咨询背后的实际利益人究竟还有谁?3)中国人寿作为最后的买单者有无决策人员参与利益分配?
大幕拉开,让我们先从2007年一则香港上市公司的公告说起:
2007年9月,中国商业系统红十字会“认可”的北京王鼎市场营销咨询公司在和香港上市的民丰控股合资成立了一间合资公司从事红十字会的“博爱小站”项目,计划投资30亿在中国建立2万个“博爱小站”,王鼎咨询凭这个“认可”占有这个项目30%的“干股”。
以下是香港上市公司的信息披露截图
THE BUSINESS OF THE JV CO
The major business of the JV Co will be the implementation of “The Entering into
Communities by the Red Cross Programme”「十字站社活」 which covers the entire
China. The programme is implemented by the Red Cross Society of China Commercial Industry
Branch「中商系十字」and promoted by the National Office of the Red Cross Society of
China「中十字」. The programme targets to set up initially 20,000 various stations in
the entire China tentatively named as 「民博小站」(“Freeman Station(s)”) to provide various
health, insurance and financial related services to the local communities, including:
(1) First Aid and Health Services;
(2) Sale of Health and Hygienic Products;
(3) Provision of Health Management Card Programme;
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LETTER FROM THE BOARD
(4) Financial Services;
(5) Insurance Services;
(6) Advertising and Media Services; and
(7) Such other relevant services.
(together, the “Freeman Caring Businesses”)
The JV Co, with the assistance, support and resources allocated from the Red Cross Society,
will operate and manage the Freeman Stations to promote and carry out the activities recommended
by the Red Cross Society of China 「中十字」. Each Freeman Station will be wholly owned
by the JV Co which will be solely responsible for the operation and administration of the network
of the Freeman Stations. According its proposed corporate constitutional documents, the JV Co
itself is profit-making in nature.
以上内容引自民丰控股(代码279)在联交所备案的交易披露文件加拿大华人网 http://www.sinoca.com/